Kian T. Gould
Projects at this scale lead to bad products, to a lot of frustration and a very long time-to-market. This is not what you want. What you want is a team going places for you and iterating on a project efficiently. Launch, test, correct, etc.
Kian T. Gould
CEO and Founder

Companies often have impressive ideas and ambitious goals, especially when digitalizing their business models. To turn these (product-) visions into reality, we start the process with a workshop phase. Aim: To jointly develop a strategy for implementing those visions.

Visions & Ideas

Clarification and formulation of wishes, objectives, options and success factors of the project

Digital Transformation

Digitalizing the business model, analysis of infrastructure and processes as well as business case

Strategy Development

Evaluation of effort, feasibility, roadmap and strategy for achieving the goals

The Challenge of Awarding a Project

Before beginning a complex project, the contractee must remove many uncertainties and find the appropriate service provider for the project. Questions and challenges that regularly arise include:

  • Performance Capabilities: Are service providers sufficiently able to provide the manpower, quality and technical expertise, even in complex, international projects?
  • Scalability:  How powerful and scalable are the developed solutions? Do the solutions provide the necessary performance even under heavy loads?
  • Systems Integration:In addition to development expertise, does the service provider also have sufficient know-how in integrating into existing IT infrastructures and systems?
  • Flexibility: How rapidly and flexibly can the service provider react to chang requests? Are solutions and features developed iteratively?
  • Transparency: What are the channels of communication between client, service provider and possible sub-contractors? Are project status and costs always transparent?
  • Project Management: Which project management methods are used? Can dev teams be contracted as needed? How is the client involved in the project?
  • Achieving Objectives: How is it ensured that the solution developed actually fulfills the requirements, needs and objectives of the contractee?
  • Dependencies:Will there be room to maneuver or is there a long-term commitment to a product or service provider?

Lean Canvas- and Strategy Development with AOE

The aim of the discovery phase is to match ideas and concepts concerning digitalization and project design, to develop the necessary strategies for reaching the goals and to select the appropriate technologies, products and processes. The starting point for digitalization is the analysis of all processes and infrastructures for optimal coordination and integration of the solutions. In order to better understand our customers and their business model, we begin by conducting joint workshops, where we discuss ideas and visions, formulate requirements and objectives, and choose methods, procedures and strategies.

In our projects, we are guided by the following principles:

1. Agile Methods

In the agile approach to project management the customer is an active project participant and therefore always informed about the current project status. In this way, changes and altered requirements can be flexibly and rapidly implemented. At the end of each sprint, functioning software elements are presented, so that even in the event of a possible interruption of a project, the completed development is in good working order (Minimum Viable Product).

2. Communications & Transparency

Due to active project participation, there is a regular exchange between the development team and the customer. Current issues are raised during daily Scrum meetings (“Daily Standups”) and the next development steps are discussed. This active and open approach to commuznications enables the maximum transparency in the project and increases the level of trust the customer places in our teams.

3. Competence & Quality

We regard our employees and their expertise as the most important keys for high-quality solutions and maximum development velocity. Because of this, we actively promote continuing education and personal development of our employees and hand over the entire responsibility to the project teams (“Servant Leadership”). Trust and know-how lead to responsible teamwork, state-of-the-art solutions and successful projects.

Kian T. Gould
"Projects of this magnitude lead to bad products, much frustration and a very long time-to-market. This is not what you want. What you want is a team that carries out project iterations for you successfully and efficiently. Begin, test, correct."
Kian T. Gould
CEO and Founder

Strategy & Consulting with AOE


High performance capabilities in complex international projects


High quality requirements, quality assurance as an integral part of the project


Agile, international team with 200+ highly qualified experts

Open Source

Freedom of action and independence through Open Source products

Agile Methods

Agile project methods with quickly visible results

Communications & Transparency

The customer is an active project participant and involved in all processes


Iterative software development enables maximum flexibility and rapid problem solving


Solutions and teams are scalable, if needed. Customer determines pace and features

Systems Integration

Optimal integration in existing processes, systems and IT infrastructures

Related case studies

Kai Schmidhuber
During the course of the project the decision for agile project management manifested itself as the key factor for success, as change requests arose regularly during development. We would not have been able to map these requests using traditional project management methods.
Kai Schmidhuber
Senior Vice President Multichannel
Fraport AG

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