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Social media reactions to the presentation of the Frankfurt Airport project

April 15, 2016
About the author Christian HolzschuhChristian Holzschuh
Online Marketing

Together with Kai Schmidhuber, Senior Vice President Multichannel & eCommerce at Fraport, AOE CEO Kian Gould held the keynote as well as a breakout session at the Imagine Conference 2016 in Las Vegas, Nevada. The topic was the joint Omnichannel project to digitize the Frankfurt Airport. The reactions of Twitter users were overwhelming. You can find a selection of tweets below.

The day before the keynote, the joint project of Fraport and AOE (see video) was awarded the Prize for “Best Omnichannel Experience”. The award recognizes excellence for the best omnichannel experience across multiple channels. The solution provides passengers with numerous useful on- and offline shopping-, service- and real-time information options; for example, customers can choose from a number of options when ordering merchandise, which can then be delivered to the gate or home, or picked up in-store at the airport.

Tweets on the presentation of the Frankfurt Airport project

Thanks, @Magento, for the congratulations!

Another @Magento Tweet announced insights to “Master Omnichannel Retailing”.

The AOE Social Media Team (@AOEpeople) also tweeted short facts every hour about the Frankfurt Airport project following the announcement the previous day. Under the hashtag #AOE_FRA you can find all the Twitter reactions about the project.

Keynote: Kian Gould and Kai Schmidhuber introduce the Frankfurt Airport project

The auditorium listened intently and was fascinated by the innovative omnichannel solution, for example @BenMarks (“amazing”)...

...and @SheroDesigns (“inspiring”).

@JoshuaSWarren mentioned the option of gate delivery of online purchases as a highlight of the solution.

Michael Sonier, Head of Omnichannel Products at Magento, called the project “the most complex omnichannel experience I’ve ever seen.”

The presentation earned a lot of praise for the project. Roy Rosinnes (@rrosinnes) called the solution “mind blowing”.

Michael Türk (@drLrdsen) was happy for AOE and the company’s success, but was also pleased to see further success stories from Europe. Thank you for the kind words!

Fabrizio Branca (@fbrnc), Lead System Developer at the AOE US office in San Francisco, has “never been prouder to be a part of @aoepeople.”

Part 2: Breakout session with details about the Fraport omnichannel soluton

After the keynote Kian and Kai held a breakout session, where they discussed further details about our largest Omnichannel project to date. Tweet from @Rojo_Angel.

The aim of the digitization project is connecting and integrating travel-relevant information, services and online shopping. This screen shot is a Tweet from @VaimoGlobal.

“We can only grow bigger in the digital space.” Kai Schmidhuber, Fraport, about the Frankfurt Airport.

The colleagues of the development company @SummaSolutions from Buenos Aires saluted and called AOE “the Magic Johnson of omnichannel”. An elegant analogy, though Magic Johnson, as legendary All-Star and Dream Teamer, is truly in a class of his own.

The Fraport project and the talk held by Kian and Kai have left quite an impression. Or, as Andreas von Studnitz (@avstudnitz)commented, “When I’ll fly back to Frankfurt tomorrow, I’ll have a different view on the airport.”

UPDATE (April 18, 2016)

According to another Tweet from @Magento the Omnichannel project from Fraport and AOE is “the first of its kind.”

And Richard Baik (@magento_rich) is still amazed.”

Ben Marks (@BenMarks) might even change his travel route.

For everyone who wasnt present on-site in Las Vegas, Fabrizio Branca (@fbrnc) recommends the Fraport Video.

Boris Lokschin (@Boris_Lokschin) congratulates Kian and the entire AOE Team.

Finally, Jaimy Casteleijn (@hotlander) will start to look at airports from a different perspective.


Press release: Omnevo and Fraport extend long-term partnership by 5 more years

Frankfurt, July 14th, 2021 - Omnevo, leading provider of revenue-increasing digital platform solutions for airports and airlines and part of the AOE Group, and Fraport AG, owner and operator of Germany's largest airport, announced today that Frankfurt Airport goes live with the latest advanced version of Omnevo's award-winning omnichannel e-commerce solution. Additionally, the two companies announced that they have extended their long-term partnership for another five years to further develop the digitalization of the airport's range of products and services for the almost 70 million passengers (before COVID-19) who travel through Frankfurt Airport each year. With go-live, the existing digital solution platform, which Omnevo’s parent company (AOE) had originally developed for Fraport, was migrated to the latest Omnevo product version. Through its original partnership with AOE Fraport utilized the OM³ digital platform (now known as Omnevo) to become the world’s first omnichannel airport focused entirely on omnichannel both before and, especially, during the pandemic. The newly enhanced Omnevo cloud solution enables the operation of a complete airport marketplace solution for all travel retail sales at a fraction of the costs previously required for such a leading ecosystem, creating new revenue opportunities for crisis-hit airports of any size. Thanks to the highly flexible SaaS solution, Fraport has also effectively future-proofed its digital strategy by integrating directly in the Omnevo product roadmap, enabling it to benefit from Omnevo’s strategy of continuous improvements to the solution.


A personal perspective on leadership

The past year has been extraordinary in so many ways and, while the tragic impact on lives takes precedence, we’ve also had to deal with the huge changes in our working life too. As the crisis developed early last year, I was busy planning in my new role as CEO of Omnevo - AOE’s new specialist product division - positioned as a digital solution pioneer in the travel industry, launching in early 2021. As the crisis grew, this became the most challenging experience of my career, but I’ve been surprised to find that it’s also become one of the most instructive and rewarding experiences too. Creating and launching any new company is always a huge challenge but we suddenly faced extraordinary new barriers as the way we do business had to be transformed. Much of 2020 was spent planning the new company and today, still operates almost exclusively remotely. Many of us, including some of the founders, worked together for almost a year but have still not actually met in person! Yet we already operate successfully in a global network and are scaling and winning new business. Omnevo is a truly virtual organization; this is how we were born and that is how we thrive. In this short time, we’ve already made our mark on this industry, with a culturally diverse, agile and highly committed team working alongside customers of all sizes around the globe. We’re gaining a lot of attention because we are recognized as game changers - and that innovative spirit is integral to our team spirit. We are committed to being the digital challengers and innovators in the travel and mobility industry – an ethos drives us every day. And it’s working. But what is the glue behind this, what makes us successful? Why is it working and, in these bizarre working conditions, how did we manage to get the team so well and engage with our customers so quickly? I’m obviously proud of what we’ve achieved but I want to share my personal perspective on how we made this happen and hope that it will resonate with others in the industry - and, hopefully, help you with your management challenges too.