Is it even possible to rethink, simplify, and automate established processes at a multi-billion dollar fortune 500 company, working with numerous teams of developers in different locations, in the span of just one year? This case study shows how Deutsche Telekom revolutionizes fiber optic marketing with its digital customer portal - and how AOE as part of the implementation team contributed experience and technological expertise on the one hand and a deep understanding of the processes and ways in which a large corporate group works on the other hand.
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Thanks to the optimization of internal processes for fiber optic marketing
With a scalable system that addresses the entire life cycle
Provided by its user-centered customer portal for customer self-service
Together with the other implementation partners and the Deutsche Telekom team, AOE developed an intuitive customer portal that integrates all systems and data sources relevant to the marketing process, addresses the entire life cycle of fiber optic expansion in an expansion region on through to regular marketing, and is scalable at will to boot.
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