The OM³ Airline Edition is the digital hub for airlines. OM³ digitalizes, secures and extends non-aviation revenues through data-driven travel retail E-Commerce. Extended product portfolios, personalized offers, airline services and loyalty program on one platform. Adaptable to complex airline requirements. Ready for use within a few months. Take-off into the digital future.
Digitalizes, secures and expands non-aviation revenues
Personalized offers along the entire customer journey
Earn and Redeem loyalty points for shopping and airline services
OM³ is a digital platform focusing on data-driven travel retail E-Commerce. The platform enables airlines to offer a much larger product portfolio, personalized product offerings based on customer preferences and the integration of loyalty programs. All major systems can be integrated. The solution can be flexibly adapted to even the most demanding airline requirements.
Airlines thus create a completely new user experience. Passengers can shop and pay with loyalty points from a large product portfolio of many different retailers. Personalized offers at the right time. With OM³, airlines extend the "Golden Hour" to a "Golden Month", increase their non-aviation sales and enable a modern kind of in-flight shopping.
Whitepaper: Strategies for the post-COVID-19 future of airline travel retail and F&B. How airlines can use digital opportunities to generate higher revenues with a smarter, more secure platform - even during a crisis.
Seamless personalization and individualization. Options and choices, anything, anytime, anywhere.
Brand relationships to guarantee authentic products at competitive price. Buying power to drive higher margins.
Best price guarantee. Proven earn and burn mileage redemption technology.
Unrivalled ground and on-board fulfillment. Exclusive distribution rights for home delivery.
Data-driven user experience. Deliver seamless integration across interfaces.
Targeted marketing and reach beyond passengers. Integrate with online and social marketing.
Enables location-based marketing, push notifications and integration of the loyalty program
Additional customers and increased accessibility of offers increase sales
Extended range of products, bundles and product groups through integration of third-party suppliers
Combines all airline services such as upgrades, fast-track or VIP services into a unique customer experience
Real-time communication of all systems enables services such as personalized advertising, ticket validation and last-minute delivery changes (e.g. gate changes)
Logistics offers flexible fulfillment through pick-up points and various delivery options within one hour on site