Panasonic: Search Solution for 30 Countries

About the Case Study

How fast can search solutions for portals and websites go live? A project for Panasonic provided the convincing answer. AOE Searchperience, a powerful enterprise search and recommendation engine for websites and portals, was implemented for Panasonic’s more than 30 European country sites. The enterprise search solution was available within two weeks for the first Panasonic country site. Other countries followed shortly thereafter.

Business Benefits

  • Intelligent analysis of customer interactions
  • Valuable insight into what customers are looking for, clicking and buying
  • Recommendations based on analysis of customer search behavior
  • Refined search results through filters
  • Search results are updated in real time

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Rapid Orientation

Categorized search hits – for example for “News” or “Products” – make user orientation easier.

Optimized Ranking

Documents that are underrated in the page ranking can be promoted to the top of the search results list by assigning boost factors.

Faceted Search

Users can easily refine their search. The bounce rate is massively reduced and customer loyalty increased.


Management Summary: Fast and user-friendly Search Solution

Panasonic wanted a search solution that would be quickly available and easy to integrate into the existing content management system (CMS). In addition, the solution had to be able to index the widely distributed data sources from CMS, SAP, e-commerce platform, PIM, etc., regardless of platform. The company opted for Searchperience. With this solution, Panasonic meets the needs of users who expect a search solution to be fast, reliable and deliver relevant results. Thanks to Searchperience and AOE, the search function of Panasonic Europe Sites is now in the premier league.

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