Since 1948, Heath Ceramics has been making handmade tableware and ceramic tiles in Sausalito, California. Today, the digital age and traditional artisanship intersect at Heath: the company wanted to realign its existing online shop and gave AOE the task to implement the new solution.
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Customized filter features, for example sorting products by color family that shows whether a product is included in the collection.
Customers can maintain registries. AOE modified the Magento-standard. Registry owners can see which products have already been purchased.
Using flexible registries, customers can convert merchandise value into coupons, should their preferences change.
Heath was looking for a supplier who not only brought technical expertise to the table, but also a high affinity for design. The renowned agency Method was chosen for the redesign. AOE developed a solution consisting of an Open Source Content Management System (CMS) and the E-Commerce software Magento Enterprise Edition. AOE succeeded in integrating the CMS and Magento flexibly and seamlessly, thus meeting the complex requirements of the project. The result is a visually sophisticated, user-friendly webshop that can be operated flexibly and with significantly reduced effort.